MARK Q.
BENNETT
WEB DESIGNER, GRAPHIC DESIGNER
& EXPERIENCED MARKETING ENTREPRENEUR
WEB DESIGNER, GRAPHIC DESIGNER & EXPERIENCED MARKETING ENTREPRENEUR
Plan an effective catered marketing strategy to exceed company outcomes
Design templates and layouts for upcoming projects and present for company approval
Design project media company specifications
Present draft of project and note any changes and updates. Repeat step 3 & 4 until project is correct.
Produce media on the correct medium for distribution based on strategy timeframe.
Assess effectiveness of strategy utilizing numerous measuring tools.
Proposed, planned, developed and implemented a full-scale Marketing Strategy for an official community action non-profit organization and increased online reach and interactions by 12,000%
Researched and submitted an approved proposal for a Marketing Code of Ethics to maintain company integrity on social media and other internet platforms
Established and designed company standard branding and designated a pantone color standard for all materials
Created, implemented and presented various business and networking workshops to current and future business owners on numerous topics such as: Financial Planning, Creating a Business/Marketing Plan, MWBE, Choosing a Business, Creating a Business Workflow, Using a CRM, and others.
Produced and compiled monthly, quarterly and annual reports of the marketing process using Google Analytics, social media information, and third party software to track information.
Strategized, designed, and produced a fundraising journal and marketing materials for an annual fundraising event to increased fundraising profits by 500%
Planned and created websites based on organization needs by utilizing:
Multiple platforms including WordPress, Wix, and Adobe Dreamweaver
Advanced Knowledge of editing HTML and PHP
Advanced Knowledge of effective Search Engine Optimization(SEO) techniques to increase visibility
Created and designed business cards, brochures, flyers, posters, banners and all additional print media for a multi-program non-profit organization as per the marketing standard.
Initiated, created, designed, and edited a quarterly newsletter used to promote corporate programs and events to increase visibility online and increase SEO.
Spearheaded, designed and implemented affective social media campaigns to increase brand awareness, drive more website traffic, increase visitor loyalty, and improve conversion rates on multiple platforms such as: Facebook, Instagram, Twitter, LinkedIn, Google My Business, Pinterest, and Tumblr.
2017 – Present | Bonafide Lyrics & Marketing, LLC
2012 – 2020 | Economic Opportunity Commission of Nassau County, Inc.
Responsible for the planning, developing and implementation of all of the EOC’s marketing strategies, marketing communications, and public relations activities, both external and internal. Oversaw the development and implementation of support materials and services for programs in the area of marketing, communications and public relations. Directed the efforts of the marketing, communications, and public relations staff to design websites, create social media campaigns, layout newsletters, all branding materials.
2007 – 2011 | Fedex Office & Print Center
Consulted with all clients in reference to all graphic design, large format, and specialized print orders that came into the center. Trained employees on operation of all large format printers, lamination machines, vinyl and paper cutters, paper folders and business printers. Designed and printed print products as per the client request.
516-439-8235
mqbennett@gmail.com
